Google Business Profile optimization for orthodontic practices.
Your Google Business Profile is often the first thing a new patient sees. We optimize it to rank in the top three of the map pack and to win the comparison against the practices next to you.
What is included
Category and service setup
Primary and secondary categories, every treatment listed as a service with a clear description, and the right service area.
Photos and videos
A photo plan for your team, office, technology and smiles, uploaded on a steady schedule that keeps the profile active.
Weekly posts and offers
Posts about free consults, aligner promotions, community events and new technology to keep the profile fresh.
Review system
A simple routine and message templates your front desk can use, plus replies to reviews written in your voice.
Questions and answers
Seeded and answered questions about cost, insurance, payment plans and first visits, so patients get answers before they call.
Map rank tracking
Grid based rank tracking across your service area so you see exactly where you appear in the top three and where you do not.
Many practices have duplicate or unverified listings for past locations or doctors. We find and fix these, because duplicates split your reviews and hold back rankings.
How it works
- Week 1
Profile audit
Benchmark against your top three competitors and run a map rank grid for your main searches.
- Weeks 2 to 3
Optimize
Fix categories, services, descriptions, hours, links, photos and attributes.
- Month 2
Activate
Start the posting schedule, review routine and Q&A, and clean up citations.
- Ongoing
Maintain and grow
Monthly posts, photos, review replies and rank grid reporting.
The searches we go after
Every practice gets its own keyword map. These are the kinds of searches that bring in people ready to book.
| Search type | Examples |
|---|---|
| Map pack searches | orthodontist near me, braces near me, Invisalign provider near me |
| Branded searches | your practice name, your doctor's name, practice name reviews |
| Urgent and endodontic | emergency endodontist, root canal specialist near me |
| Comparison | best orthodontist in [city], top rated orthodontist [city] |
Common questions
What is the difference between GMB and Google Business Profile?
They are the same thing. Google renamed Google My Business to Google Business Profile, but many people still call it GMB.
How fast can map rankings improve?
Practices with clear gaps, like wrong categories or missing services, often see movement within 4 to 8 weeks of fixes.
Will you post fake reviews?
Never. Fake reviews break Google's rules and can get your profile suspended. We help you ask real patients at the right moment, which works better anyway.
Do you need ownership of our profile?
No. We request manager access. Your practice always stays the primary owner.
Related services
Find out what is holding your practice back on Google.
A free, recorded audit of your map rankings, Google Business Profile and website. No sales call needed to get it.